Thursday, April 12, 2012

COACHELLA BEGINS THIS WEEKEND...

Are you going this year?

Back for not one, but TWO weekends, the desert festival is renowned for attracting fashionista's, so if you are visiting you had better get your style on!  Bohemian chic seems to be the staple at Coachella, but good old rock 'n' roll styling always make an appearance, and neon hues pop under that Palm Springs sun.

Junk Food's new summer collection has dropped, and is perfect California festival style...












































Our Junk Food Originals "YO!" neon tank will brighten up any outfit - a pop of neon can go a long way ;)












































Our update on the classic rock raglan for summer is in slub fabrication and is lightweight for that Coachella sun. Pair with leather accessories and stacked jewellery. Don't forget some classic shades.












































Wear our "Yin Yang" fleece and channel the mystical desert vibes.  True bohemian, native style will never be out of fashion in So. Cal.

If you were lucky enough to get your hands on some precious weekend passes be sure to share your photos on our Junk Food facebook wall....even BETTER, share your Coachella outfits that include your favorite Junk Food tee...

Check out Kate Bosworth's recent video showing her preparation for the festival.... Now she knows how to accessorize...expect to see coverage of her festival style all over the blogs next week..




Styled with fashion from: Free People, Urban Outfitters, Planet Blue & ShopBop

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